At its core, the program sets a professional benchmark for Radical teams, ensuring cars are prepared and run to factory standards by technicians with certified Radical training. In return, teams gain access to a wide range of benefits via the factory and their local Radical dealer, from preferential technical support and marketing materials to financial incentives on parts as well as new and used car sales.
The first teams to be granted status are Las Vegas based ONE Motorsports, international Valour Racing, Canadian powerhouse TWOth Autosport and Ontario's Auto Eclectic Motorsport.
Raising Standards, Strengthening the Network
To qualify, teams must meet minimum professional standards, including:
- Operating as a registered company with a dedicated workshop.
- Employing factory-certified Radical technicians.
- Providing adequate engineering and driver coaching support to customers.
- Presenting a professional image at the track through facilities, staff and equipment.
- Actively running cars in Radical Cup and/or club racing competition.
Teams that achieve this status are granted the right to display the official "Radical Approved Race Team" logo, underlining their quality and alignment with the Radical brand.
Tangible Benefits for Teams
The program is built to deliver real value back to the teams. Key benefits include:
- Exclusive commercial rewards – discounts on parts when purchased from their local dealer
- Additional financial incentives – commissions on both new and used Radical cars from local dealer
- Technical training - by factory personnel, certifying technicians to the same standards as Radical dealers
- Enhanced Access - to Radical’s technical portal, factory-backed knowledge base, and two-way information sharing sessions.
- Marketing exposure – access to free promotional materials, recognition on Radical Cup website and social media.
Together, these benefits not only strengthen a team’s ability to serve their customers, but also position them as trusted ambassadors of the Radical brand.
By working hand-in-hand with professional customer teams, Radical Motorsport is creating a sustainable pathway for growth. The Approved Customer Team program ensures that new and existing Radical drivers benefit from the highest standards of technical preparation, while giving teams the commercial tools and recognition they deserve.
“This program is about reinforcing the partnership between Radical and the professional teams that represent us on track,” said Tom Drewer, Director of The Americas. “We know that teams are at the heart of introducing drivers to the Radical experience, and we’re committed to supporting them with the resources, incentives and recognition they need to thrive.”
Teams interested in gaining status should contact their local Radical Dealer or contact Radical Motorsport to apply.
